“Protests from Within: Engaging with Employee Activists” from the Stanford Graduate School of Business discusses the multiple bases for the rise in employee activism on social, environmental, and political issues; the risks companies may assume by engaging on or ignoring these issues; and various approaches to mitigate the risks, supported by real-life examples. The instructive piece shows how companies can address the potential for employee activism proactively in a balanced manner that is consistent with maintaining the company’s reputation and adherence to its core mission without alienating employees who are looking for an alignment between corporate and personal values.
See our prior reports: “CEO ‘Activism’ Framework,” "Political & Social Issues: Whether & How to Respond"; here: "CEO Activism Increasingly Expected" and "CEO Activism: Retail Investor Response"; "CEO Activism: How About Now?", "Communications/Marketing Execs Favor CEO Activism"; and "Tech Professionals Favor, Expect CEOs to Speak Out on Controversial Social Issues"; and additional information & resources on our Risk Management & Oversight page. This post first appeared in the weekly Society Alert!